We exist to recognize and promote those who exhibit courage as a foundation to face life long challenges, and to do so in the pursuit of health and happiness by living optimally.
“Courage is walking out the front door and having no idea what comes next. Courage is being afraid — really afraid, but taking baby steps to overcome it. Courage is doing the opposite of what you think you are ‘supposed to do.’ Courage happens every day, it’s not always big gestures. Sometimes courage is just opening your eyes and deciding, ‘today I’m going to live.’ Because you know what? There are no guarantees that you are going to wake up tomorrow.”.
— JHB 2013